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Steve Chou of My Wife Quit Her Job shares what to do if a competing business undercuts you in price.

Episode 395: What To Do If a Competing Business Undercuts You in Price by Steve Chou of My Wife Quit Her Job (Pricing in the Market).

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve’s wife’s income stream through the new business. Steve blogs about it all at

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