2178: 5 Key Roles That Leaders Play by Amber Waugaman on Business Leadership
Optimal Work DailySeptember 17, 2026
2178
00:10:18

2178: 5 Key Roles That Leaders Play by Amber Waugaman on Business Leadership

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Episode 2178:

Amber Waugaman breaks leadership into five distinct roles: motivator, teacher, coach, role model, and doer. She explains what each one looks like in practice, why the coaching role is the one leaders most often skip, and what passive leadership costs an organization. Her point is that these roles are available to anyone, with or without a title.

Read along with the original article here: https://awleadershipadvisory.com/5-key-roles-that-leaders-play

Quotes to ponder:

"As always, you don't need a formal leadership title to exhibit leadership behavior."

"A coaching style is: two-way, non-directive, non-judgmental, compassionate, partnership, inviting someone to think deeper."

"Passive and reactive leadership is very expensive for an organization and causes unnecessary stress, strife, and frustration to direct reports, peers, HR, and leaders."

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[00:00:00] This episode is brought to you by Google Chrome. You think you know a browser, but Gemini and Chrome? That's new. It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks. Gemini and Chrome is here for it. Ready to make anything online make sense? There's no place like Chrome. Check responses set up required, compatibility and availability varies 18+.

[00:00:25] Propel Fitness Water with Gatorade Electrolytes, Zero Sugar and Vitamins. Propel Hydrates Better Than Water to help you get the most out of your workout and get back to your best self. What propels you? Propel with Gatorade Electrolytes. This is Optimal Work Daily. 5 Key Roles That Leaders Play by Amber Waugaman.

[00:00:48] Leaders play many roles, and you may be transitioning between these roles unconsciously and unintentionally. Perhaps you're overdoing one role and underutilizing another role, or you don't recognize all of the different roles that you can perform. It's also possible that you may not recognize when you should use one role over another. These roles are performed up, down, and laterally, including any and all colleagues, not only direct reports.

[00:01:14] As always, you don't need a formal leadership title to exhibit leadership behavior. Role 1. Leader as Motivator How intentional are you as a leader about creating an environment in which employees are motivated and engaged? Do you know what motivates each person on your team? Do you know their genuine aspirations? Do you feel they are being honest with you about these?

[00:01:37] Many leaders make the mistake of assuming that their role in motivating others is only about helping people climb the corporate ladder. I'm here to tell you there's a whole world of motivation out there beyond helping people get promoted, and the faster you recognize this and put it into action, the more engaged and productive your team will be.

[00:01:56] Many things can motivate employees. Your vulnerability. Your honesty. Your caring about them as a human. Your desire to care about their well-being. Your effort to understand them. Your listening to them. And much more. Another huge thing that motivates people? When you aren't passive. When you hold others accountable. Are decisive. And when you prioritize supporting your people.

[00:02:21] Your people might not be able to articulate what motivates them. Chances are, they might have never been asked. Make it something you explore together. Share what motivates you, too. Role 2. Leader as teacher. There are many times when leaders have to assume a teaching role. It often shows up when there is training involved. Teaching can be very straightforward.

[00:02:44] It's often one way. Directive, theoretical, and transactional, and focuses on the acquisition of new knowledge or skills. As a teacher, you should expand your students' learning style.

[00:02:56] Visual, spatial, auditory, hands-on or doing, reading and writing text, verbal, linguistic, logical, mathematical, social, interpersonal, solitary, intrapersonal. You should also recognize that, as adults, we only retain 10% of information that is taught in a classroom setting, and plan your method accordingly.

[00:03:23] Perhaps the teaching would be more effective if it is combined with a mentor or accountability buddy. As with any teaching or training, there should be learning objectives and measures of success and progress clearly stated. How will you know if your teaching role is a success for others? Role 3. Leader as coach. What do you think of when you hear the word coach? Here's what I think of for leaders acting as coaches. A leader who wants to truly develop others.

[00:03:54] A leader who is choosing to drop the command or directive style and choosing to adopt the I want to develop you style. A coaching style is two-way, non-directive, non-judgmental, compassionate, partnership, inviting someone to think deeper. This leadership role is often extremely motivating and engaging for others who are on the receiving end. To do this effectively, the leader must not be attached to an end outcome.

[00:04:22] Unfortunately, this role is rarely used by leaders. Here are some examples of the leader as a coach. Understand the person's current reality and how they are perceiving it. Develop awareness in decision-making and problem-solving. Allow the other person to present their method of thinking and solutions before you tell them yours. Recognize themes and patterns that are showing up and inquiring about them. Act as a thought partner instead of a holder of the truth.

[00:04:51] Get people to think for themselves. Seek what the person already knows and is capable of doing. And believe in the person's potential and resourcefulness. Coaching is done by asking powerful, open-ended questions. Listening to understand, not to respond. And having the ability to see a bigger picture and inviting someone to see it too. It's something that requires a fair amount of patience. And leaders often overlook it because they are too busy.

[00:05:19] And it's faster to provide the answer or the direction. While that may be true in the short term, you're missing out on the insane long-term benefits of this role. Acting as a coach promotes critical thinking, expanded perspectives, as well as growth and development. Additionally, acting as a coach will naturally secure the person's buy-in. Because they weren't told or directed, they got there themselves and are choosing it. Role 4. Leader as Role Model

[00:05:49] A leader is a very important role model in an organization. People look up to leaders to provide guidance, motivation, development, vision, perspective, and more. Are you acting as a role model? Do you see yourself as a role model? Are you leading by example? Do your actions match your words? Do you practice what you preach? Do others respect you as their leader? Are you the leader that people want to follow? Do you care about being a role model?

[00:06:19] And Role 5. Leader as a Doer Something I hear consistently day in and day out from clients and connections is that their leader is very passive, avoids making decisions, avoids holding others accountable, avoids standing up for their employees. All in all, a leader who is focused on moving forward the daily tasks and doesn't do much else to be a leader.

[00:06:43] These leaders are usually reactive to issues, complacent, okay with the status quo, and a product of their environment. Often, I hear about leaders who pass off decision-making duty or their own influencing tasks as an excuse to empower others and not have to do it. Yikes! Passive leaders are generally leaders who can't retain employees, and they are usually less noticeable at lower levels in the organization.

[00:07:10] Passive leaders at the top exist just as much, and they are much more noticeable, and their complacence and inaction affect more people. Passive and reactive leadership is very expensive for an organization, and causes unnecessary stress, strife, and frustration to direct reports, peers, HR, and leaders.

[00:07:31] When you avoid conflict, supporting others, representing the interests of your team or department, operate reactively, and pass everything off as HR's responsibility, you are modeling that you aren't a leader. What do you think? Do you see yourself playing each of these roles? Remember, you don't have to have a leadership title to exhibit leadership behavior.

[00:07:54] Individual contributors and leaders can teach, coach, act as a role model, and motivate others. You just listened to the post titled, Five Key Roles That Leaders Play, by Amber Wagaman. This episode is brought to you by Google Chrome. You think you know a browser, but Gemini and Chrome? That's new. It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration blog,

[00:08:24] or finally break down that long article you've had open for weeks. Gemini and Chrome is here for it. Ready to make anything online make sense? There's no place like Chrome. Check responses set up required, compatibility, and availability varies 18+. Propel Fitness Water with Gatorade electrolytes, zero sugar, and vitamins. Propel hydrates better than water to help you get the most out of your workout and get back to your best self. What propels you? Propel with Gatorade electrolytes.

[00:08:53] Thank you to Amber for letting us share articles from her site. Amber Wagaman provides crucial development coaching to leaders and professionals. She partners with you or your organization to upskill, reskill, establish, expand, and apply highly effective leadership skills, as well as grow, strengthen, and sustain long-lasting transferable skills, heighten self-awareness, and overcome insecurities, low confidence, and imposter syndrome.

[00:09:22] To check out more articles and get more information, you can simply visit her website. And that is going to do it for today here on Optimal Work Daily. I thank you so much for joining me and hope you're having a great day out there. And I will see you back here tomorrow for the Friday show. And that is where your optimal life awaits. The final section of the conversation of Maxar ah grew out there. I think you're on edge and guidance to recognize your favorite parts. And all of the preparation of the day is coming up.