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Episode 3366:
David Cain emphasizes the unmatched value of attention, showing how it often surpasses time in importance. While time is a finite resource, how we direct our attention determines its true quality. Cain encourages readers to focus more deliberately, underscoring that attention can transform even ordinary moments into meaningful experiences.
Read along with the original article(s) here: https://www.raptitude.com/2009/03/the-only-resource-more-precious-than-time/
Quotes to ponder:
"Attention is the only real currency in life, and we spend it constantly."
"Time and attention are not the same resource; they merely tend to appear together."
"Moments of living become precious when we invest our attention fully into them."
Episode references:
Deep Work: https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692
The Power of Now: https://www.amazon.com/Power-Now-Guide-Spiritual-Enlightenment/dp/1577314808
Learn more about your ad choices. Visit megaphone.fm/adchoices
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[00:00:26] [SPEAKER_02]: Before we start, please check out our new podcast Good Sleep.
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[00:01:04] [SPEAKER_02]: This is Optimal Living Daily, the only resource more precious than time, part two, by David Cain of raptitude.com.
[00:01:13] [SPEAKER_02]: And I'm Justin Malek.
[00:01:15] [SPEAKER_02]: Welcome to the old podcast, the OLD podcast, Optimal Living Daily, where I read to you like a big ongoing audiobook from many different authors,
[00:01:24] [SPEAKER_02]: today being a continuation from yesterday.
[00:01:25] [SPEAKER_02]: So I'd recommend listening to yesterday's episode first.
[00:01:28] [SPEAKER_02]: But if you're all caught up, let's get right to part two and continue optimizing your life.
[00:01:37] [SPEAKER_02]: The only resource more precious than time, part two, by David Cain of raptitude.com.
[00:01:44] [SPEAKER_02]: The biggest thief.
[00:01:47] [SPEAKER_02]: It's thoughts that steal the vast majority of our attention.
[00:01:51] [SPEAKER_02]: By sending you on aimless tangents and wild goose chases,
[00:01:54] [SPEAKER_02]: they pilfer enormous amounts of your potentially priceless attention from your life, bit by bit.
[00:02:00] [SPEAKER_02]: Aimless thinking is incredibly pervasive in humankind.
[00:02:04] [SPEAKER_02]: I'm not talking about an inefficient hour here or there.
[00:02:08] [SPEAKER_02]: I'm talking about years of your life, gone with nothing to show for it.
[00:02:12] [SPEAKER_02]: The 50% rate of wasted attention in the previous example is probably very low.
[00:02:18] [SPEAKER_02]: Thoughts jump from one to another so rapidly and seamlessly that time just disappears.
[00:02:25] [SPEAKER_02]: Perhaps in that hour, your attention was captured by the thoughts you had about your deadline,
[00:02:30] [SPEAKER_02]: which led to thoughts about your boss's opinion of you.
[00:02:33] [SPEAKER_02]: Which led to thoughts about your future at your company,
[00:02:37] [SPEAKER_02]: which led you to the worry that you'll get passed up for the next promotion,
[00:02:41] [SPEAKER_02]: which led you to a fantasy about working four hours a week and making a million dollars a year.
[00:02:46] [SPEAKER_02]: Then you look up and remember, you're supposed to be writing a report.
[00:02:49] [SPEAKER_02]: You begin to feel restless and go make coffee.
[00:02:52] [SPEAKER_02]: Now it's 17 minutes later and you've done nothing.
[00:02:56] [SPEAKER_02]: That's just a simple example.
[00:02:58] [SPEAKER_02]: A real-life wandering train of thought is usually more complex,
[00:03:02] [SPEAKER_02]: potentially visiting dozens of topics in a minute or two,
[00:03:05] [SPEAKER_02]: each one leaving its own residue of emotion and doubt.
[00:03:08] [SPEAKER_02]: In addition to the considerable drain these attention-stealing thoughts place on your time,
[00:03:13] [SPEAKER_02]: they can lead to troublesome negative thoughts about yourself or your situation.
[00:03:19] [SPEAKER_02]: They can leave you in a bad mood, further taxing your capacity to be productive.
[00:03:24] [SPEAKER_02]: Thoughts are particularly dangerous attention thieves because all thoughts claim to be important,
[00:03:31] [SPEAKER_02]: not unlike a teenage drama queen.
[00:03:34] [SPEAKER_02]: They scream,
[00:03:35] [SPEAKER_02]: Hey, look at me.
[00:03:36] [SPEAKER_02]: I need you to deal with me right now.
[00:03:39] [SPEAKER_02]: Be discriminant.
[00:03:41] [SPEAKER_02]: You don't open up your wallet every time you see a for sale sign,
[00:03:44] [SPEAKER_02]: so be similarly thrifty when it comes to spending your attention.
[00:03:48] [SPEAKER_02]: Most thoughts are useless and repetitive and have nothing of value to offer you.
[00:03:54] [SPEAKER_02]: So get into the habit of returning your attention to the task at hand
[00:03:58] [SPEAKER_02]: rather than attending to thoughts that arise.
[00:04:01] [SPEAKER_02]: If the thought reminds you of something you need to do,
[00:04:03] [SPEAKER_02]: write it down and continue with your work.
[00:04:06] [SPEAKER_02]: When something has your attention,
[00:04:08] [SPEAKER_02]: recognize that you are making a purchase.
[00:04:12] [SPEAKER_02]: You're spending a finite resource,
[00:04:14] [SPEAKER_02]: so make sure you're getting something in return.
[00:04:17] [SPEAKER_02]: Most people don't even think about where their attention is.
[00:04:20] [SPEAKER_02]: A thought occurs and they jump right on it,
[00:04:23] [SPEAKER_02]: either mentally or with their whole body,
[00:04:26] [SPEAKER_02]: rushing to do something as soon as they think of it.
[00:04:29] [SPEAKER_02]: Don't make impulsive purchases.
[00:04:31] [SPEAKER_02]: Know what you're getting.
[00:04:32] [SPEAKER_02]: You can spend all the time in the world on something,
[00:04:35] [SPEAKER_02]: but if your attention doesn't stay focused on it,
[00:04:38] [SPEAKER_02]: that time is never converted into anything useful to you.
[00:04:43] [SPEAKER_02]: Leverage.
[00:04:44] [SPEAKER_02]: Clever listeners may have realized that
[00:04:46] [SPEAKER_02]: other people have this precious resource too,
[00:04:49] [SPEAKER_02]: and if you give them a reason,
[00:04:50] [SPEAKER_02]: they can give it to you.
[00:04:52] [SPEAKER_02]: If you've captured someone else's attention,
[00:04:55] [SPEAKER_02]: you can employ it to produce something that is valuable to you or others.
[00:04:59] [SPEAKER_02]: The classic example is that of a hired employee.
[00:05:03] [SPEAKER_02]: As an employer, you can easily buy someone's time for a flat rate,
[00:05:08] [SPEAKER_02]: but only if you're an effective manager can you direct their attention
[00:05:11] [SPEAKER_02]: to activities that produce value for you and your clients.
[00:05:15] [SPEAKER_02]: If you are ineffective, you're paying for their time,
[00:05:18] [SPEAKER_02]: but their attention may be mostly wasted.
[00:05:21] [SPEAKER_02]: Very successful people are ones who can leverage the attention
[00:05:25] [SPEAKER_02]: of thousands of employees and clients to contribute tremendous value to their company
[00:05:29] [SPEAKER_02]: and subsequently give value back in the form of wages for employees
[00:05:33] [SPEAKER_02]: and useful products for clients.
[00:05:36] [SPEAKER_02]: But your own attention is the only attention you have direct control over,
[00:05:41] [SPEAKER_02]: so focus on that first.
[00:05:43] [SPEAKER_02]: First, I'll explore the idea of cultivating the attention of others in a future post.
[00:05:47] [SPEAKER_02]: Remember, attention is more valuable than time,
[00:05:51] [SPEAKER_02]: and time is more valuable than money.
[00:05:53] [SPEAKER_02]: Surely you wouldn't toss around your money like it didn't matter,
[00:05:56] [SPEAKER_02]: so keep your eye on where your attention is going.
[00:06:00] [SPEAKER_02]: Try this.
[00:06:01] [SPEAKER_02]: Frequently ask yourself,
[00:06:03] [SPEAKER_02]: where is my attention right now?
[00:06:05] [SPEAKER_02]: Where was it before right now?
[00:06:07] [SPEAKER_02]: Where's the best place to put my attention right now?
[00:06:10] [SPEAKER_02]: I think you'll find that very often it's been captured by something
[00:06:13] [SPEAKER_02]: that isn't doing you any good,
[00:06:15] [SPEAKER_02]: like an irrelevant train of thought or some other distraction.
[00:06:19] [SPEAKER_02]: Attention loss is a serious habit that affects us all,
[00:06:23] [SPEAKER_02]: but asking those simple questions
[00:06:25] [SPEAKER_02]: begins to steer us in a much more effective direction.
[00:06:33] [SPEAKER_02]: You just listened to part two of the post titled
[00:06:35] [SPEAKER_02]: The Only Resource More Precious Than Time
[00:06:38] [SPEAKER_02]: by David Cain of raptitude.com,
[00:06:40] [SPEAKER_02]: and I'll be right back with my commentary.
[00:06:43] [SPEAKER_02]: Thank you again to David.
[00:06:45] [SPEAKER_02]: There's something a little deeper here
[00:06:46] [SPEAKER_02]: that I think is worth mentioning.
[00:06:48] [SPEAKER_02]: In yesterday's episode,
[00:06:50] [SPEAKER_02]: he talked about time and obligation,
[00:06:52] [SPEAKER_02]: that we're constantly trying to free up our time,
[00:06:55] [SPEAKER_02]: which he argues isn't really free since we use all of it.
[00:06:59] [SPEAKER_02]: Seems like everyone is on this hunt for more free time.
[00:07:03] [SPEAKER_02]: If only we could win the lottery,
[00:07:05] [SPEAKER_02]: then we could have all the free time in the world
[00:07:08] [SPEAKER_02]: and be happy, right?
[00:07:10] [SPEAKER_02]: I don't think so.
[00:07:11] [SPEAKER_02]: I think free time in itself is not at all what we want.
[00:07:15] [SPEAKER_02]: It's empty.
[00:07:16] [SPEAKER_02]: It's boring.
[00:07:17] [SPEAKER_02]: And that might be obvious.
[00:07:19] [SPEAKER_02]: It's what we do with that time.
[00:07:21] [SPEAKER_02]: We want the freedom to choose.
[00:07:23] [SPEAKER_02]: But I think it's an important distinction
[00:07:25] [SPEAKER_02]: because having too much free time or downtime
[00:07:27] [SPEAKER_02]: can lead to overthinking and self-absorption,
[00:07:32] [SPEAKER_02]: which can then lead to many different issues
[00:07:34] [SPEAKER_02]: from anxiety to depression and more.
[00:07:37] [SPEAKER_02]: The attention that he talks about goes inward too much.
[00:07:42] [SPEAKER_02]: Instead, if we're using that free time for good things,
[00:07:45] [SPEAKER_02]: like taking care of ourselves,
[00:07:47] [SPEAKER_02]: maybe exercising, playing, meditating,
[00:07:50] [SPEAKER_02]: spending time with people we enjoy,
[00:07:52] [SPEAKER_02]: then it becomes helpful.
[00:07:54] [SPEAKER_02]: And note that we're probably not thinking too much
[00:07:57] [SPEAKER_02]: and dwelling during those times.
[00:07:59] [SPEAKER_02]: We're staying active,
[00:08:00] [SPEAKER_02]: keeping our minds on the positive tasks at hand.
[00:08:04] [SPEAKER_02]: It's a slightly different take here,
[00:08:05] [SPEAKER_02]: but pretty much the same conclusion.
[00:08:07] [SPEAKER_02]: So a nice one to think about.
[00:08:09] [SPEAKER_02]: Hope it helps you on your journey.
[00:08:11] [SPEAKER_02]: And thank you for being here with me on this journey.
[00:08:13] [SPEAKER_02]: It means a lot.
[00:08:14] [SPEAKER_02]: And if you know someone
[00:08:15] [SPEAKER_02]: that might want to go on this journey with us together,
[00:08:18] [SPEAKER_02]: please do share the show with them.
[00:08:19] [SPEAKER_02]: It's a huge help.
[00:08:20] [SPEAKER_02]: Have a great rest of your day and night,
[00:08:22] [SPEAKER_02]: and I'll see you tomorrow as usual.
[00:08:24] [SPEAKER_02]: Where your optimal life awaits.
[00:08:26] [SPEAKER_02]: Where your optimal life awaits.

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